Google has recently been focusing on improving its search experience to suit to its users and to keep with the trend they have now rolled out a new local events search feature on the Google app and mobile website, which will bring up a summary of activities from sites from across the Internet if you search for local events happening around you.
In the past, if you searched for any local events on Google, you would have noticed the results were unorganised and looked quite random, but with the new update searches made for local events will show a chronological list view of all the events gathered from multiple sources. For each search result, you will be able to see the organiser name of the event, date, time as well as the venue. “To try it, type in a quick search like, ‘EDM concerts in Johannesburg,’ or ‘art events this weekend’ on your phone. With a single tap, you’ll see at-a-glance details about various options of the brief description that you have typed.
The search terms that you use can also nclude the artist’s or organiser’s name to get events happening near you. Once you click on a particular event, the event’s website will be opened, which will further let you buy tickets directly.
Some of the websites which Google is currently using as their source for events include Eventbrite and Meetup.
As discussed above, search results will not be showing up on the desktop version as this is only available on the Google app and mobile website.
*This feature is currently available for users in the US region.
