Welcome to the new WakaNation – where every customer (affectionately known as Wakafans) gets to be the boss! Wakaberry is a unique and interactive self-service, soft-serve frozen yoghurt bar; established in Durban, May 2011. They offer only the best 100% REAL frozen yoghurt which is 98% FAT FREE! The froyo flavours vary from store to store, but customers can expect a wide variety including classics like Strawberry, Vanilla, Mixed Berry and English Toffee and quirkier taste sensations like Green tea, Pomegranate, Kiwi and Watermelon. Toppings wise, for the fit and http://www.ourhealthissues.com healthy we offer fresh fruit, nuts, and cereals, and for the downright wicked there are deliciously decadent desserts such as sweets, chocolates and sauces. Wakaberry is the first South African frozen yoghurt brand to offer this unique self-serve concept that allows each customer to be the boss of their own creation. The affordable pricing and pay-per-weight system means that customers can have as much or as little as they like.
The founders, inspired by the growing “Froyo” industry around the world, saw an opportunity to create something new, fresh and exciting in South Africa. The name Wakaberry was born from the excitement surrounding the 2010 South African Soccer World Cup and the Shakira / Freshly Ground anthem “Waka Waka” that rocked South Africa and the rest of the world.
Wakaberry has been positioned as the South African market leaders in the froyo industry and to sustain this title we believe in conducting business correctly with a positive attitude towards value creation. Creating stakeholder value is the core of Wakaberry’s business strategy. We believe that value (monetary value and/or brand loyalty) can only be generated from stakeholders (customers, staff, suppliers etc), if value is returned to them in terms of our product, service and overall brand experience.
The founders are born and bred Durbanites. Ken, Michele and David, all agree that it is their goal to make the Wakaberry experience one that will bring a smile to the mind, body and soul. Michele explains “at Wakaberry, we deliver only the best quality frozen yoghurt and toppings, at the right price, creating an authentic, fun and social experience in our stores. Wakaberry is not only about selling frozen yoghurt, but about creating a consistent and memorable Wakaberry experience that resonates with our appropriate target markets.”
HEAD OFFICE
CONTACT DETAILSA: Unit 14, 80 Rinaldo Road, Redhill, 4051
T: 031 569 6240
E: admin@wakaberry.co.za
