Hisense launches innovative new products for South Africa at CES 2014

Hisense is launching its new range of cutting edge televisions to retailers from South Africa at the International CES 2014 show. The innovative new features, including a facility which allows TV service without a set-up box and access to global cloud-based content, give local retailers a cutting edge product to offer their customers.

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The range of new TVs will be debuted at CES and will launch in South Africa in mid 2014.

The TVs will feature next generation multi screen capabilities, an integrated media centre, and access to content from live channels that include VOD and Catch Up TV. They also include an array of applications, including gaming, without the need for a set top box; and will provide local access to global content.

These TVs will also feature a highly-evolved, yet simple and intuitive interface designed by sister-organisation, JAMDEO; and incorporate cloud connectivity and multiscreen content management services from VIDMIND, a technology innovator of OTT VOD, and live TV Platforms.

Capitalising on the emergence of cloud-based content and its own leadership in the development and manufacturing of advanced television hardware and software technologies, Hisense is introducing this new channel strategy to attract retail partners in South Africa. The introduction of new televisions with integrated processing and cloud connectivity is expected to allow retailers in South Africa to sell televisions to new customers in innovative ways without having to take the edge off of local compatibility and format compliance issues.

“With the introduction of this new range of revolutionary technology, we hope to attract and support the appropriate retailers in South Africa at the CES 2014, ones who share our vision and wish to build a successful brand,” explained EVP of Hisense Group, Dr. Lan Lin.

Retailers from South Africa attending the CES 2014 are encouraged to contact Hisense at ashwar.jacobs@hisense.co.za to explore the latest technology and to book meetings with the respective sales leaders of Hisense International.

Further information on Hisense can be found at www.hisense.co.za

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