DEFY Celebrates 12 Million Products


DEFY, South Africa’s number one appliance brand, celebrates the production of their 12th million electrical cooking appliance this month. This milestone in the industry reflects DEFY’s continued commitment to local empowerment by maintaining its status as the largest manufacturer and distributor of major domestic appliances in Southern Africa. 

According to Andrew Saint, the Head of Manufacturing at DEFY South Africa, this is an achievement that should be enjoyed by DEFY’s workers and South African people alike.

“We are proud of our Defy team, who are the reason this achievement is possible. Their hard work and dedication reflects the brand’s commitment to producing high-quality appliances that improve the lives of South African people. At DEFY we are always striving for better and we know we will be hitting the 13 million mark in no time at all.”

In the wake of national water shortages and increased eco-consciousness, the DEFY brand endeavours to find innovative solutions to reduce your electricity and water consumption. DEFY will continue to focus on engineering products to aid South Africans in living a cleaner, more eco-efficient life. 

To find out how DEFY believes in better, visit our website or follow them on:

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