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Saturday, June 15, 2024

Square is here! New Instax Square Link printer comes with AR

The wait is finally over for Instax fans looking for a Link smartphone printer able to print Square format film. Fujifilm South Africa has announced the launch of the Instax Square Link printer, rendering Instax Square format instant prints (62×62mm) at 1.5 times the size of its Instax mini counterparts. It joins the other smartphone printers in the Instax Link line-up, including the Mini Link 2 and the Link Wide.

The Square Link features a variety of features not seen on Instax Link printers before. Designed to encourage creativity, it features AR (Augmented Reality) Print and Instax Connect, allowing for the unique individualisation and sharing of images.

Compact, lightweight (236g), and finished with a striped texture, the Square Link transfers an image from the user’s smartphone to commence printing in about 12 seconds. It also supports continuous printing and is capable of printing about 100 Instax prints per charge seamlessly via Bluetooth[1].

Key features of the Square Link include:

AR Print

The Square Link offers the ability to add Augmented Reality features to images, including special effects, text, images, background colours, doodles, and animations. A QR code printed on the photo unlocks the augmented reality content that users can then view on and around their print. This is done by simply scanning the code with their smartphone to see the effects in action.

Instax Connect

Using the Square Link App, the Instax Connect feature allows users to share Instax images digitally by selecting a smartphone image, adding text and/or effects, and sending it to any connected device such as a smartphone or tablet.

Users can add text to their images and get text responses sent back directly on the image. Recipients who are also Square Link users can even print a copy of the image with or without the text included.

Ability to customise your Instax prints with Image Modes, Design Frames, Stickers

Like all products in the Instax Link smartphone printer lineup, the Square Link includes a variety of frame templates, digital stickers, and print mode options that allow the image maker to boost creativity with the free, downloadable app[2].

Users can choose, for example, between two print mode options: Instax-Rich Mode for deep, enhanced colours, or Instax-Natural Mode for a more classic look. Smartphone images can also be enhanced with artistic filters or by adjusting the brightness, contrast, and saturation of the image.

Pricing and Availability

 The Instax Square Link will be available in Ash White and Midnight Green. The local availability date and the price for the Square Link are not yet available. Fujifilm South Africa will provide an update as soon as this is known.

INSTAX SQUARE LINK specifications

Recording method 3-color exposure with OLED
Film used FUJIFILM INSTAX SQUARE Instant Film (sold separately)
Image size 62 mm × 62 mm
Exposure pixel count 800 × 600 dots
Exposure resolution 12.5 dots/mm
(318 dpi, 80 μm dot pitch)
Exposure gradation RGB gradation of 256 colors
Interface Bluetooth Ver. 4.2 (BLE)
Printable image format JPEG, PNG, HEIF, DNG
Printing time Image recording – photo output (fed out):
Approximately 12 sec.
Possible number of printed images Approximately 100 (from full charge; number of prints depends on usage conditions)
Power supply Rechargeable lithium ion battery (internal type: not removable)
Charging time Approximately 80 to 120 minutes (depending upon environment temperature at time of charging)
Power consumption Approximately 3 W
Operating environment Temperature: +5 ºC to +40 ºC
Humidity: 20% to 80% (no condensation)
Main unit dimensions 105 mm × 37.5 mm × 127.5 mm (excluding projecting parts)
Main unit mass Approximately 236 g (excluding film pack)
Supplied accessory USB cable (Type-C, Length: 30 cm)
* The above specifications are subject to change for performance improvement.

For more information about the Instax Square Link, please visit:

[1] Bluetooth® work mark and logo are registered trademarks of Bluetooth SIG, Inc., used under license.

[2] A free app compatible with Android phones and iPhones. It can be downloaded from Google Play in the case of Android phones and App Store for iPhones. Android and Google Play are trademarks or registered trademarks of Google Inc. iPhone and App Store are trademarks of Apple Inc.

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