Huawei Consumer Business Group South Africa has announced sales of its newest flagship smartphones, the P9 and P9 Plus, have achieved unprecedented sales since the launch on June 2nd. This follows the P-series global success which saw over 2.6 million devices sold within the first six weeks from launch, an increase of 130 percent from the P9’s predecessor, the P8.
Huawei’s global market share has increased to 8.5 percent, supported by aggressive growth in the South African market.
“P9 and P9 lite device sales in South Africa have exceeded even our bullish expectations. South African consumers are smart buyers and recognize the combination of features, style, and the Leica co-engineered camera, making the P9 the best smartphone buy available,” said Charlene Munilall, General Manager for Huawei Consumer Business Group South Africa.
“During 2015 we doubled our market share in South Africa by bringing the consumer desired devices, with the best features, to market, and we’re on track to do the same again in 2016.”
During Q1 2016, Huawei shipped 28.3 million units globally, a 64 percent increase year-over-year. High consumer demand for P9 device, with its notable Leica co-engineered dual lens, is the driver behind Huawei’s rapid acquisition of market share both locally and globally.
“Huawei is focused on creating premium devices that exhibit our dedication to flawless design and technological innovation,” said Richard Yu, CEO, Huawei Consumer Business Group. “These high end devices are attracting more fans than ever before, who want to use the latest and most innovative smartphone technology. When consumers around the world are lining up to be the first to buy Huawei’s flagship smartphones, as they have for the P9 and P9 Plus, it’s clear the appeal of our devices is universal.”
Huawei collaborated with Leica Camera AG to create the P9’s and P9 Plus’s signature dual-lens camera, resulting in aesthetically-stunning devices that deliver amazing true-to-life color pictures. The dual-lens camera takes smartphone photography to the next level, allowing users to capture both vivid colors and striking black and white images.