It’s a little unclear as to where and when exactly Black Friday originated, though many sources believe that it started in Philadelphia all the way back in the 1950s. It’s only in recent years, though, that we’ve seen the “madness” of Black Friday – a day where retailers drop prices to inconceivable lows and a discerning shopper can fill a bakkie with incredible hauls.
At least, that’s been the American Black Friday experience. Here in South Africa, you have to look high and low for the best deals, wading through the many underwhelming “Black Friday specials” unbefitting of the great retail holiday.
OneDayOnly, are changing that up. They were founded on the idea of being an industry disruptor and, while the rest of the retail market may well continue to underwhelm, they’ve been diligently working to find out what YOU want and how to give it to you at genuinely unbeatable prices. There are a few additional benefits to shopping with them on Black Friday this year, highlighted below.
A brief overview of Black Friday in ZA
Did you know that while online purchases are expected to exceed R42 Billion over the Black Friday week, this will only account for 4% of retail sales! That doesn’t mean that customers are shying away from the deals on offer. In fact, the average South African will buy 4.5 products at an aggregate price of R1,735.
They’ve got the stuff you want at great prices
OneDayOnly recently surveyed 50,000 of their regular shoppers to find out exactly what they want to get their hands on over the Black Friday and Cyber Monday week and the results corresponded with global findings, though there were a few interesting choices too.
So, which brands can you expect to grab at OneDayOnly from the 22nd to the 29th of November? Well, we can’t spill all the beans, but we can say that you can expect to see your favourite brands at discounts of up to 90%.
The average South African retailer discounts their products by 60% during this period. OneDayOnly is showing their commitment to making Black Friday more affordable than ever by going above and beyond the industry average with even their lowest discounted prices!
The daily deals site is not only working with big brands; they are working hard to give you worthwhile discounts on your favourite categories too, from tech and gaming to fashion and accessories.
They’re making Black Friday accessible to everyone
OneDayOnly make amazing deals accessible to practically everyone, anytime, with the OneDayOnly App.
All of their spectacular Black Friday week specials are available on both the website and app, so you have no reason to miss out.
The retailer has also made leaps in improving their customer care by connecting users to their support centre through WhatsApp. Queries, returns, complaints, and compliments no longer need to happen over email – making not only their front end accessible, but their backend customer support more accessible too!
All the added benefits you want to see
If you’re looking for more than just discounts and convenience, OneDayOnly has something for you too! Between the 1st of October and the 25th of November, they’re giving away over R700,000 in their Spin & Win competition.
Every time you make a purchase on OneDayOnly, you stand a chance to win awesome prizes in the form of shopping vouchers, R5000 in Black Friday wallet credit, and grand prizes such as weekends away, Airpods, Smeg appliances, PS5s and more!
They’ll be sharing more info as we get closer to Black Friday, so, if you want to keep your finger on the pulse, subscribe to the OneDayOnly newsletter, download their app, and follow them on social media.